As of 2016, Singapore is the home to more than 6,500 food and beverage (F&B) establishments and an estimated 750 companies in the food-processing sector – placing F&B products in the FMCG sector as the frontrunners of the industry. The ultimate objectives for food technologists in this industry are to optimise food processing and to improve the quality of the food for the general public.

Sales roles usually revolve around customer development, mainly finding and winning new customers while maintaining existing customer accounts. Quite often, graduate sales roles in this sector will adopt a partnership approach, whereby sales representatives from the consumer goods company work alongside retail outlets to achieve maximum profitability in their businesses and maximum possible appeal for consumers.

Manufacturing and production environments in consumer goods companies that involve heavy duty machinery and raw materials are dangerous workplaces, where risks of injuries and accidents are high. To protect employees in Singapore, the Ministry of Manpower have stringent regulations such as the Workplace Safety and Health (WSH) Act which employers must comply to.